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Posts tagged with “social media measurement”

23 December 2012 - 52 Articles About the ROI of Social Media
Here are 52 resources specifically about the ROI of Social Media, and the why and how of measuring it – I’ve read or watched every one of them, and while I don’t necessarily agree with all of them, I do think they’re worth sharing.

1 July 2011 - How to Measure Your Social Media ROI, Success and Influence
In my e-travels over the past year, I’ve compiled a list of more than 550 articles about the who, what, when, where, why and how of social media. Now, I’ve extracted a list of 50 articles that are specifically about how and why to measure your Return on Investment (ROI), success and influence in social media.

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