Spotlight on Marketing

This is Part 90 of an ever-growing blog series, with each post featuring links to 10 useful, funny and/or provocative articles I’ve come across (or written myself) about how to use Twitter more effectively, especially for business (and how NOT to use it).

“Stories aren’t professional.” That’s what one of the participants said during the “Storytelling for Business Success” workshop that I taught recently for some staff at a bank. Here’s how I wish I’d responded.

This is Part 24 in an ongoing series of blog posts I’ve compiled, with resources about how to write effective media releases and pitches, and how to influence journalists and bloggers (with integrity, of course) so you get the publicity you want.

This is Part 88 of an ever-growing blog series, with each post featuring links to 10 useful, funny and/or provocative articles I’ve come across about how to use Twitter more effectively, especially for business (and how NOT to use it).

This is Part 85 of an ever-growing blog series, with each post featuring links to 10 useful, funny and/or provocative articles/lists/blog posts/videos/sites I’ve come across about how to use twitter more effectively (and how NOT to use it).

Are your customers using your products or services in ways you didn’t expect and couldn’t have dreamt of? Asking for and paying attention to their stories might inspire you to develop some popular new products or services, lead to some profitable new revenue streams for you, and give you some terrific content to share.

This is Part 84 of an ever-growing blog series, with each post featuring links to 10 useful, funny and/or provocative articles/lists/blog posts/videos/sites I’ve come across about how to use twitter more effectively (and how NOT to use it).

Learn which communication styles are your most natural strengths, and are most valuable and appealing to others, so that the world sees you at your best. Sally Hogshead, author of “How the World Sees You”, has given me a code that allows me to invite 100 of my friends, followers, subscribers and clients to take her Fascination Advantage® Assessment – for FREE.

This is Part 23 in an ongoing series of blog posts I’ve compiled about how to write effective media releases and pitches, and how to influence journalists and bloggers (with integrity, of course) so you get the publicity you want.

This is Part 82 of an ever-growing blog series, with each post featuring links to 10 useful, funny and/or provocative articles/lists/blog posts/videos/sites I’ve come across about how to use twitter more effectively (and how NOT to use it).